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Georgia Sports Fans Desperate to Place Bets Sports Betting

Georgia Sports Fans Desperate to Place Bets During Super Bowl

By Blake Roberts Founder & Editor in Chief Updated: 09 March 2024

Blake Roberts Founder & Editor in Chief

Blake Roberts is the founder of Betting.US and is currently heading the creative team as Editor in Chief. Born and raised in Morgantown, West Virginia, Blake is a great sports fan, with football and basketball being his favorite. He’s our trusted voice for all betting-related matters.

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It has been revealed that huge numbers of Georgia residents made efforts to engage in legal wagering activities during the recent Super Bowl weekend. Data was recently released by geolocation company GeoComply, which suggested that many sports fans in Georgia were eager to place bets during the major sporting event.

Analyzing over 70,000 attempted sports bets during the weekend of the popular sporting event, GeoComply reported a huge 87 percent increase in attempts to access legal sportsbooks. The findings come as no surprise to supporters of sports betting in Georgia, such as the Sports Betting Alliance, which sponsored the study conducted by GeoComply.

The Findings from the Study

GeoComply specializes in pinpointing the precise location of attempts to access and use legal online sportsbooks. Following the study, the company found that there was a significant increase in mobile sports betting accounts in Georgia during the Super Bowl LVIII weekend.

The company identified over 11,000 such accounts, reflecting a huge increase of more than 74 percent compared to the previous year. GeoComply also noted that 33 percent of all login attempts were made on Tennessee sports betting apps.

The trends seen during Super Bowl weekend back up data gathered by GeoComply in 2023, which highlighted the growing appetite for legal sports betting in Georgia.

Over the past year, GeoComply processed more than 3.4 million geolocation checks in the state, detecting over 290,000 mobile sports betting accounts. More than a million of these geolocation checks stemmed from users attempting to access legal Tennessee online sportsbooks.

No Legal Betting Leads to Loss of Potential Revenue

Concerns have been raised among supporters of sports betting in Georgia regarding the loss of potential revenue to neighboring states with established legal frameworks.

The failure of Georgia lawmakers to approve sports betting legislation has left the state watching as tax revenue that could be generated from sports betting flows into neighboring states. Advocates have emphasized the urgent need for action to stop this loss of revenue and capitalize on the considerable interest in legal sports betting within Georgia.

The Sports Betting Alliance, which includes industry giants like DraftKings, FanDuel, Fanatics, and BetMGM, has highlighted the demand for legal sports betting in Georgia and the state’s loss of potential bettors to Tennessee.

John Pappas, a spokesperson for GeoComply, echoed these sentiments in a press release, stating that the findings show why Georgia lawmakers must address the issue of legal sports betting without delay. He said:

Our research and data demonstrate a very clear and growing trend —Georgians will seek out legal alternatives to sports betting. The passage of legal sports betting in Georgia would yield millions in revenue for Georgia taxpayers, rather than it being siphoned off by neighboring states and illegal offshore sportsbooks.

Georgia shares borders with three states offering legal sports betting, which are Tennessee, North Carolina, and Florida. While Florida and Tennessee have legalized mobile sports betting, North Carolina presently offers retail sports betting and is set to introduce online sports wagering on March 11.