

Recently released data shows that Maryland’s sports betting market saw impressive activity in January. This is thought to have been boosted hugely by the frenzied betting on the NFL playoffs. According to recent figures released by state regulators, January saw impressive results, particularly when it came to online betting.
Lottery Director John Martin said:
The calendar is always the driving force in sports wagering, and the football playoffs in January reliably produce strong numbers.
The handle for the month came to $544,971,369, marking a 23.4 percent increase compared to the same period last year. Despite a slight 2.7 percent dip from the previous month, overall performance for the state remained solid.
Data showed that online betting remained a dominant force within the state’s sports betting market. A large portion of the total handle came from digital bets placed by sports fans.
In fact, figures show that around 96.9 percent of the action originated from online platforms, with $527,778,629 in bets placed across a dozen Maryland-based online sportsbooks. Retail locations contributed $17,192,740 to the overall handle through 13 in-person facilities across the state.
Gross sports betting revenue hit $80 million, representing the second-highest figure since the market began. As a result, taxable winnings for January reached close to $55 million, setting a new record for the state.
Under Maryland’s regulatory framework, sportsbooks have to contribute 15 percent of their taxable winnings to the Blueprint for Maryland’s Future Fund, aimed at supporting public education initiatives. As a result, the industry generated $8,246,847 in taxes for state finances.
Maryland sports betting launched in November 2022, initially with seven online operators. This followed the legalization of sports betting in the state in December 2021.
January showed impressive progress in terms of taxable winnings and wagering tax collections, with a remarkable 290 percent year-over-year increase. Online sportsbooks drove the bulk of this growth, accounting for nearly $53.3 million in taxable winnings, marking a 27.2 percent monthly surge.
Tax revenues from sports betting also saw a significant increase, reaching $8.2 million for January. This surpassed the previous single-month high of $6.5 million seen in December 2023, reflecting a 24.4 percent increase. Compared to January 2023, tax contributions for January 2024 were four times higher.
A breakdown of the January tax figures reveals that retail sportsbooks generated $253,713, whereas online operators contributed $7,993,134 to the state’s revenue pool.
Leading the way when it came to online operators was FanDuel in collaboration with Live! Casino, boasting a handle of $244.9 million. DraftKings followed with $154.0 million, while BetMGM secured the third spot with $40.0 million in wagers for the month.
In light of the industry’s success, Maryland gaming director, John Martin, emphasized the importance of responsible betting practices. Since the launch of online sports betting in November 2022, the industry has consistently delivered strong revenue results.
In addition to revenue contributions, sportsbooks have also been proactive in supporting social causes. The January 2024 report from Maryland Lottery and Gaming revealed that sportsbooks had contributed $60,982,459 to the Blueprint for Maryland’s Future Fund and $2,797,966 to the Problem Gambling Fund since the start of the state’s sports wagering program.