NY Mobile Sports Betting: A Winning Season

Strong Growth Observed in New York Mobile Sports Betting Market

By Amelia Walker Senior Content Writer Updated: 20 January 2025

Amelia Walker Senior Content Writer

Amelia Walker is a Senior Content Writer at Betting.US. She has a law degree and deep knowledge of the gambling laws in the United States. Her mission is to keep players informed about responsible gambling, while her passion for sports helps her create useful guides. Amelia has over a decade of experience in betting, which has positioned her as a trusted voice among our readers.

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A Year of Continued Growth

The New York State Gaming Commission’s fiscal year 2024-2025 annual report underlines the continued dominance of the state’s mobile sports wagering sector. Despite a slight year-over-year decline in handle from $19.64 billion to $17.05 billion, the industry maintained its robust performance, generating $1.55 billion in Gross Gaming Revenue. This consistent revenue stream highlights the sector’s resilience amidst fluctuating economic conditions and seasonal betting trends, solidifying New York’s position as a leading market in the US.

Significant Contribution to Education

A significant portion of the revenue generated, $790.4 million, was directed toward education initiatives, reaffirming the state’s commitment to utilizing gaming revenue for the betterment of its citizens. Notably, $6 million was allocated for problem gambling education and treatment, prioritizing responsible gaming practices. Furthermore, $5 million was earmarked for youth sports activities, encouraging healthy lifestyles and fostering a sense of community.

Season Trends Drive Betting Activity

The report also emphasized the significant impact of seasonal trends on betting activity. The fall sports season, driven by the excitement of NFL and college football games, consistently fuels a surge in betting volumes. This seasonal boost presents lucrative opportunities for platform providers to capitalize on increased engagement during peak periods. December 2024, for example, saw a handle of $2.28 billion and generated $150.5 million in GGR, demonstrating the considerable impact of these major sporting events.

Navigating Challenges and Ensuring Sustainable Growth

While the report showcased the sector’s continued strength, it also acknowledged the need for ongoing innovation and responsible growth. The slight decline in handle and revenue compared to the previous year suggests a potential leveling off in market growth.

To sustain momentum, the industry must explore new strategies such as diversifying betting options, enhancing the user experience, and identifying and targeting untapped customer segments. This could include expanding into new markets, such as esports, and offering innovative betting products like micro-betting and in-play wagering.

Furthermore, it is crucial to maintain a vigilant approach to addressing challenges like problem gambling and market saturation. By prioritizing responsible gaming practices and investing in education and prevention programs, the industry can ensure long-term sustainability and continued positive contributions to the state’s economy.

Market Leaders and Performance

The December performance highlights FanDuel’s continued dominance in the New York market. With $70.6 million in revenue from $925.6 million in bets, FanDuel maintained its stronghold on the market share. DraftKings followed closely, generating $46.5 million in revenue.

The industry experienced a slight decline in revenue compared to the previous month, which can be attributed to favorable sports results for bettors. This trend was also observed nationally, with Flutter, FanDuel’s parent company, warning of a sizeable revenue shortfall due to “very unfavorable” sports results.

Rush Street Interactive led the pack outside the top tier, generating $2.9 million in revenue. Despite a month-on-month revenue decline, ESPN Bet saw its highest handle since launching in the state.